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The Príncipe biscuit firm , belonging to the Mondelez International group, is one of the leading product firms of this type in Spain and, now, has launched an original marketing and promotion campaign in which nostalgia is the most absolute Australian Email Address protagonist and is that, thanks to this new campaign, consumers will be able to get a Playmobil figure of the Prince of cookies, in limited edition.Buying packs of Príncipe cookies, consumers will have the opportunity to get the Prince click in a limited edition, with all its characteristic accessories and in Spain some 9,500 units will be distributed through this promotion, something that has already dazzled Playmobil fans.Likewise, in addition to being able to win a Playmobil figure, users will also enter the draw for 50 Playmobil castles and all participants will get some of the digital gifts that are part of the Playmobil Prince’s Kingdom of Fun, among which are: coloring pages, 3D cut-out figures, board games and many activities to share with the family.

The Playmobil figure is now 91 years old and, in all this time, it has managed to adapt to the design innovations and consumers of each era and it is that, recently, at the beginning of this year, to avoid nostalgia, the firm Playmobil launched SEO EBL a collection of figures from some mythical films such as “Ghostbusters”, “Back to the Future” and “Doctor Who”. In addition, in Spain, last year, the doll firm was involved in controversy since the Valencian Institute of Women denounced a collection of the firm as it promoted sexist stereotypes.

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