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Why Will Michael Kors Buy Jimmy Choo

The retail world continues to undergo changes and now it has been confirmed that the Michael Kors company will buy the luxury footwear manufacturer Jimmy Choo in a transaction of more than 1.2 billion dollars.The retail world continues to undergo french email address list changes and now it has been confirmed that the Michael Kors company will buy the luxury footwear manufacturer Jimmy Choo in a transaction of more than 1.2 billion dollars.

The retail sector is undergoing a transformation caused by generational change and the new consumer habits of young people. This does not affect only Walmart or Sears, the luxury segment has also been impacted.Weeks ago it was revealed that Coach bought Kate Spade for $ 2.4 billion, now Michael Kors will buy Jimmy Choo for $ 1.2 billion.

Last May, Michael Kors announced that it would close 120 of its stores and renew the 100 that will remain open. In addition, its sales have SEO EBL fallen drastically in 2017. Today everything indicates that its strategy will be diversification and commitment to other brands.Jimmy Choo gained popularity for being one of the brands worn by the protagonists of the Sex and the City series and was also used by Princess Diana of Wales. Their products range from $ 400 to $ 3,000 in price.The Jimmy Choo acquisition could be fresh air for Michael Kors, who has lost more than 32 percent of his market capitalization on the New York Stock Exchange in the span of a year and needs to restructure.

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